Category:
Classified Script
Things to Know After Buying a PHP Classified Script
By admin on Aug 18 2021
Congratulations to you on choosing a PHP classified script for your online classified marketplace! But have you ever stopped to think what would you do with it?
There lies the challenge my friend. Classified websites have always been a show runner and hold a sparkling future if you utilize them correctly. Having said that – let’s understand some crucial things that you must know after purchasing a free classified ads script.
How do classified websites generate income?
Let’s brush up on the history…
Classified portals advance strictly limited to the buy and sale of products or services. But, nowadays you can pretty much advertise anything on a successful classified platform like OLX or Dubizzle.
From real estate to job listings, promoting your brand to simply put up an advertisement – it serves a multitude of purposes. So much so that most of the classified platforms provide their core services free of cost.
Yes, you heard it right!!
But then, how does the classified business earn its revenue? There are numerous money-making modules. Those range from earning commission for placing ads to introducing premium membership plans. Let’s have a detailed discussion on it…
Features to look for in a classified clone
Classified clone is categorized under three sections home page, seller and buyer. Check out some of the most wanted features that you can expect from a PHP classified script:
Homepage
- Business listings
- For sale criteria
- Properties
- Jobs
- Local listings
- Community ads
- Second-hand items
- Special service
Buyers
- Advanced search filters
- Save and share favorites
- Google map integration
- Report to admin
- Real-time messaging
- Secured payment gateways
Sellers
- Easy ad posting
- User profile
- Multiple authentications
- Data mapping
- Powerful analytics tool
- Private chat
These are pretty much everything that you need to have as features for a buy and sell clone script. However, there are other interesting aspects of your business. Read till the last to have a complete grasp on the matter…
Revenue possibility in case of classified clones
If you own a classified website you can easily take the advantage of Google AdSense program. It opens up the opportunities to place ads on your platform and cementing the way to a permanent revenue model.
A PHP classified script boasts of a robust security framework. Hence, transactions seem like a breeze under PPV (Pay per View) model. It is also a relatively less risky model as you will only get paid for the ads if it garners engagement.
Another way to earn from the most specific and targeted advertisement is the PPL (Pay Per Lead) model.
Then, there is the option of attractive banner advertisements where businesses display their products and services as paid banner ads. You can also earn from featured promotions placing an ad on the top or highlight it – against if fixed amount.
What do you need to create a classified website?
For instance, you do not have much knowledge about coding and technologies. Does that mean you won’t be able to create a classified portal of your own?
No. Certainly not!
With the advent of PHP classified scripts, running a profitable classified business from the comfort of your home is a possibility. You just require the following:
- Domain
- Hosting
- Best classified script
- Online marketing team
- Email
- SMS provider
Apart from this, you must find the best firm which can not only provide the ready-made classifieds script but also, install it on your behalf.
It is always recommended to buy a script from open-source providers as these are free from any legal hassles. Depending on your budget and requirement, you can choose either between free or premium sources.
If you are opting for premium then you shouldn't compromise on quality. Keep in mind that the price factor is important but it is not your sole aim. Choosing a cheap classified script over a more performance-oriented one is a strict No-No!!
A pro tip –
Make sure the classified script is optimized for both mobile and PC versions. Considering the growing number of mobile phone users it is mandatory to cater to their preferences.
Things that might have skipped your mind
In today’s world of online requirements, there are some offline requirements as well. Those are equally important apart from purchasing a free classified ads script.
Those are –
- A solid business plan
- Offline marketing
- Business registration process
- Revenue strategies
There are other factors at play also. Those include your key partners, key resources and activities, customer relationship management, revenue streams, and a complete cost structure.